Marrit Projects
STUDIO
Creades
CREATIVE DIRECTOR
Jacob Aflak
BRAND DESIGNER
Britney Fong
OVERVIEW
Marrit Projects is a boutique construction firm specialising in low rise residential and multi-residential developments.
MY ROLE
Junior Graphic Designer
TOOLS
Adobe XD
PROBLEM
Marrit needed a digital presence that better reflected the quality and scale of its construction work.
The challenge was to integrate a brand new identity into a modern digital experience while making it easy for potential developers and partners to understand who Marrit is, what they do and, most importantly, the projects they deliver.
The website needed to balance a premium visual identity with clear navigation and a straightforward browsing experience.
GOAL
Integrating a new brand identity whilst improving the user experience
DESIGN APPROACH
The projects page was originally showing all projects when users click that page. This was changed and all projects have been sorted into 2 categories, low rise residential and multi level residential. This makes it clear to the users what type of services Marrit offers and allows them to filter what sort of projects they are looking for.
